Virginia Media Law Law News - Virginia Introduces New Media Law to Protect Online Privacy Rights
On February 19, 2026, Virginia made headlines in the media world with the introduction of a groundbreaking new law aimed at protecting the online privacy rights of its residents. The law, known as the Virginia Online Privacy Protection Act (VOPPA), seeks to regulate the collection and use of personal data by online platforms and social media companies operating within the state.Under VOPPA, companies that collect personal data from Virginia residents must now provide clear and transparent disclosures about their data collection practices, including how the data is being used and shared. Additionally, these companies must obtain explicit consent from users before collecting or sharing their personal information.The new law also gives Virginia residents the right to request access to their personal data held by these companies, as well as the ability to request the deletion of this data if they no longer wish for it to be retained. Companies found to be in violation of VOPPA could face significant fines and penalties.Virginia Attorney General, Sarah Lawson, praised the passing of VOPPA, stating that it was a crucial step in protecting the privacy rights of the state's residents in an increasingly digital world. "With the rapid advancements in technology and the proliferation of online platforms, it is more important than ever to ensure that individuals' personal data is being handled responsibly and ethically," Lawson said.The introduction of VOPPA comes amid growing concerns about data privacy and online surveillance, following several high-profile data breaches and scandals involving major tech companies. Many privacy advocates and lawmakers hope that Virginia's new law will set a precedent for other states to follow suit in protecting their residents' online privacy rights.Overall, the Virginia Online Privacy Protection Act represents a significant step forward in safeguarding the personal data of individuals in the digital age and underscores the state's commitment to upholding the privacy rights of its residents. as the state continues to adapt to the challenges posed by advancing technology and digital innovation.