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Oklahoma City, September 18, 2025: The Oklahoma Department of Consumer Affairs has announced new measures to crack down on false advertising and protect consumers from deceptive practices. The move comes in response to a recent surge in complaints from consumers who have fallen victim to misleading advertising tactics.One of the most common complaints received by the department involves online ads that promise quick and easy weight loss solutions, only to deliver ineffective or potentially dangerous products. In response, the department has launched a new campaign to educate consumers on how to spot false advertising and protect themselves from falling for these scams.Additionally, the department has announced that it will be working closely with federal and local law enforcement agencies to investigate and prosecute companies that engage in deceptive advertising practices. This includes companies that use false testimonials, misleading pricing information, or deceptive claims about the benefits of their products.In a statement, Oklahoma Department of Consumer Affairs Commissioner, Jane Smith, emphasized the importance of protecting consumers from deceptive advertising practices. She stated, "Consumers should be able to trust that the products they buy will deliver on their promises. We will not tolerate companies that use false advertising to deceive consumers and take advantage of their trust."Consumers who believe they have been the victim of false advertising are encouraged to file a complaint with the department. They can do so by visiting the department's website or calling their toll-free hotline.Overall, the measures announced by the Oklahoma Department of Consumer Affairs are aimed at promoting transparency and holding companies accountable for their advertising practices. By cracking down on false advertising, the department hopes to create a more fair and competitive marketplace for consumers in the state.