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In a landmark move to protect consumer data privacy, the state of North Carolina has passed a new internet law that will have wide-ranging implications for businesses operating within its borders. The law, which was signed into effect on August 23, 2025, aims to give residents greater control over their personal information and ensure that companies are transparent about how they collect, use, and share data.Under the new law, businesses in North Carolina will be required to obtain explicit consent from consumers before collecting or utilizing their personal data. This includes information such as names, addresses, and browsing history. Companies will also be mandated to provide clear and easily accessible privacy policies that outline how data is being utilized and shared.Additionally, the law introduces strict requirements for data security measures, with businesses being held accountable for any breaches that compromise consumer information. Companies will be obligated to notify affected individuals in a timely manner and take appropriate steps to mitigate the damage caused by such breaches.North Carolina's Attorney General, Sarah Johnson, praised the new law as a significant step towards safeguarding the privacy and security of residents in the digital age. In a statement, Johnson emphasized the importance of holding businesses accountable for handling consumer data responsibly and transparently.The passing of the internet law comes amid growing concerns about data privacy and cybersecurity, particularly in light of recent high-profile data breaches and incidents of personal information being exploited for malicious purposes. The law is seen as a proactive measure to address these issues and set a precedent for other states to follow suit in enacting similar legislation.Industry response to the new law has been mixed, with some businesses expressing support for the increased transparency and accountability it introduces, while others have raised concerns about the potential impact on innovation and competitiveness. Nevertheless, experts believe that the law will ultimately benefit both consumers and businesses by establishing clear guidelines for handling personal data and fostering trust in the digital marketplace.Overall, North Carolina's new internet law represents a significant milestone in the ongoing efforts to protect consumer data privacy and ensure that individuals have greater control over how their information is being used online. It sets a precedent for other states to follow suit in enacting similar legislation and reinforces the importance of safeguarding personal data in an increasingly interconnected world.