In a move to strengthen protections for consumer privacy in the digital age, the New Mexico legislature introduced a new communications law on February 23, 2026. The bill, titled the Consumer Communications Privacy Act, seeks to regulate how companies collect, use, and share personal data from their customers.Under the proposed law, telecommunications companies, internet service providers, and other entities that provide communication services would be required to obtain explicit consent from consumers before collecting or sharing their personal information. This includes data such as browsing history, location information, and online purchases.Additionally, the Consumer Communications Privacy Act includes provisions that aim to increase transparency around data practices. Companies would be mandated to provide clear and easily accessible information about the types of data they collect, how it is used, and with whom it is shared. Consumers would also have the right to opt out of having their data sold or shared with third parties.Furthermore, the bill includes measures to bolster security protocols for safeguarding consumer information. Companies would be obligated to implement reasonable data security measures to protect against unauthorized access, breaches, and other cyber threats.Supporters of the Consumer Communications Privacy Act argue that it is necessary to address the growing concerns around data privacy and security in the modern digital landscape. They assert that individuals should have greater control over their personal information and how it is utilized by businesses.However, opponents of the bill have expressed reservations about potential impacts on innovation and economic competitiveness. Some industry stakeholders have raised concerns about the regulatory burden that the new law could impose on businesses operating in New Mexico.The Consumer Communications Privacy Act is set to undergo further review and debate in the legislature in the coming weeks. If passed, New Mexico would join a handful of other states that have enacted similar measures to protect consumer data privacy. Proponents hope that the bill will serve as a model for other states looking to strengthen privacy protections in the digital realm.