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In a landmark decision, Massachusetts has passed a comprehensive internet privacy law aimed at protecting residents' personal data from being harvested and sold by tech companies. The new law, announced on September 17, 2025, will require internet service providers and online platforms to obtain explicit consent from users before collecting or sharing their information.Under the new law, companies will be required to clearly explain how they collect and use data, as well as provide users with options to opt out of data collection and sharing. Violations of the law could result in hefty fines for companies found to be in non-compliance.Massachusetts Governor, John Smith, stated that the legislation was necessary to ensure that residents have control over their own data and to prevent the misuse of personal information for targeted advertising or other purposes."This law is a critical step towards protecting the privacy and security of our residents in an increasingly digital world," Governor Smith said in a statement. "We must hold tech companies accountable for how they handle our personal information and ensure that our data is not being exploited for profit without our knowledge or consent."The new law has received widespread support from privacy advocates and consumer rights groups, who have long been calling for stronger regulations to protect internet users' data. However, some tech industry representatives have expressed concerns about the potential impact of the law on business operations and innovation.Despite these concerns, the Massachusetts legislature overwhelmingly passed the bill with bipartisan support, signaling a growing consensus on the need for more stringent internet privacy regulations at the state level.The Massachusetts internet privacy law will go into effect on January 1, 2026, giving companies ample time to adjust their data collection and sharing practices to comply with the new requirements. The law is expected to set a precedent for other states grappling with similar issues around internet privacy and data protection.