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On July 11, 2025, Kentucky Governor John Doe signed a groundbreaking internet privacy law aimed at protecting the personal information and data of online users in the state. The new law, known as the Kentucky Internet Privacy Act, is set to go into effect on January 1, 2026, and is being hailed as a significant step towards safeguarding the privacy rights of Kentuckians in the digital age.The Kentucky Internet Privacy Act will require internet service providers (ISPs) operating in the state to obtain explicit consent from customers before collecting, selling, or sharing their personal information. This includes sensitive data such as browsing history, app usage, geolocation data, and more. ISPs will also be required to clearly disclose how they collect and use customer data, as well as provide customers with the option to opt out of data collection practices.Governor Doe praised the new law, stating, "In today's digital world, our personal information is constantly being collected and used without our knowledge or consent. The Kentucky Internet Privacy Act will give our residents the control and transparency they deserve when it comes to their online data. This law is a crucial step towards ensuring that the privacy rights of Kentuckians are protected in the online space."Additionally, the Kentucky Internet Privacy Act includes provisions to establish a process for individuals to request the deletion of their personal information from ISP databases. It also prohibits ISPs from discriminating against customers who choose to opt out of data collection practices.Many privacy advocates and internet rights organizations have lauded the passage of the Kentucky Internet Privacy Act, calling it a significant win for online privacy rights in the state. They hope that other states will follow Kentucky's lead in enacting similar legislation to protect the privacy of internet users across the country.Overall, the Kentucky Internet Privacy Act represents a major step forward in the ongoing efforts to safeguard online privacy rights. With the law set to take effect in 2026, Kentucky residents can look forward to greater control and transparency when it comes to how their personal information is collected and used online.