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In a landmark decision, the state of Indiana has passed a new internet privacy law aimed at protecting the sensitive information of its residents online. The bill, which was signed into law by Governor John Smith on May 28, 2026, is set to go into effect on July 1, 2026.The new law, known as the Indiana Internet Privacy Protection Act (IIPPA), requires internet service providers (ISPs) operating within the state to obtain explicit consent from users before collecting or sharing their personal data. This includes information such as browsing history, search queries, location data, and more.Under the IIPPA, ISPs are also mandated to provide users with clear and transparent explanations of how their data is being collected, used, and shared, as well as give users the option to opt out of certain data collection practices. Additionally, the law prohibits ISPs from discriminating against users who choose to opt out of data collection.Governor Smith hailed the new law as a crucial step in safeguarding the privacy and security of Indiana residents online. He emphasized the importance of protecting personal data in an increasingly digital world, where data breaches and privacy violations have become all too common.The IIPPA has received widespread support from consumer advocacy groups and privacy advocates, who see it as a crucial step towards ensuring that individuals have control over their own data. However, some industry groups have raised concerns about the potential impact of the law on the business models of ISPs.Despite these concerns, the Indiana Internet Privacy Protection Act is set to become a model for other states looking to enact similar legislation to protect the privacy of their residents online. With the passage of this groundbreaking law, Indiana has taken a significant step towards ensuring that the internet remains a safe and secure environment for all users.